Large Exporter committed to quality

Prime Minister’s Large Exporter of the Year Award recipient and world renowned traditional hair and beauty care producer, Pure Fiji will always be committed to quality, says its managing director Gaetane Austin.

Speaking to FijiLive after receiving her award, Austin said Pure Fiji has always been environment friendly and will continue to work with the local people to enhance its production and at the same time maintain its quality.

“This award means a lot to Pure Fiji. Though we have won many awards including the main one previously, this will remain special and will continue to inspire us to work harder in contributing more to Fiji’s economy,” said Austin.

“This is dedicated to my hardworking team at Pure Fiji and to everyone who loves the environment. We try to go green as much as possible and will continue with our quest to achieve better results in future by minimum or no disturbance to our environment.”

 Pure Fiji, a family owned business produces a range of traditional hair and beauty treatments, made from sustainable ingredients, in eco-friendly packaging.

The company was set up in 2000 and exports a wide selection of skin and haircare treatments, and other body and bath products, throughout the Pacific Islands as well as to New Zealand, Australia, the US, Canada, the UK, Ireland, the Czech Republic and Korea.

Amongst its fans are A-list celebrities, like Nicole Kidman, Claudia Schiffer, Rachael Hunter, Eddy Murphy and Kate Winslet.

The company received priceless publicity in 2002 when it was asked to produce gift bags for winners of the US’ Emmy Awards.

By Reginald Chandar