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Japanese electronics titan Panasonic unveiled the world's largest plasma television Monday at the opening of the world's biggest consumer electronics trade show.
The Viera brand high-definition television called "Life Screen" measures 150 inches, or some 12.5 feet (381 centimeters) diagonally.
"This stunning display allows you to display the elephant in the room in all its glory," Panasonic AVC Networks Company president Toshihiro Sakamoto quipped while showing it off during an opening speech at the Consumer Electronics Show.
"This gives new meaning to reality television. Can you imagine watching the Olympics on this baby?"
Panasonic crafted the colossal creation for digital theaters and other businesses, but expects it to "make its way into some luxury homes."
