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Video game giants' $18bn merger
Monday December 03, 2007

French group Vivendi announced Sunday that it is buying American video game maker Activision for 18.9 billion dollars.

The two companies said in a statement that Vivendi's video games subsidiary, Vivendi Games, would merge with Activision to create a new unit called Activision Blizzard which will have annual turnover of 3.8 billion dollars.

Vivendi is already an international market leader through its "World of Warcraft" game, developed by its Blizzard subsidiary, which has an estimated 9.3 million players.

Activision, which is based in Santa Monica, California, was set up in 1979 and has established itself with games such as "Call of Duty", the Tony Hawk skateboard series, "Spider-Man", "James Bond", "Shrek", "X-Men" and "Transformers".